New Line
Borsodi Hoppy & IPA
2020: age of the new craft line of Borsodi
Two important characters were introduced in the Borsodi product portfolio this year. Borsodi Hoppy with an intense flavour of hopp bitterness, brewed for the ones who love classic taste. Borsodi IPA has arrived last in the IPA line of Hungarian breweries, but it was worth waiting.
The products that were used everywhere
The regular elements (pricesigns, tabletents, shelftalkers, fridge stickers) were utilized countrywide so the brands could reach into smaller retails as well, but by a cost-effective solution. These print elements due to their small size are easy to produce, to store and to deliver. Thanks to the merch representatives these prints were placed in a uniformed and clean way everywhere, so it delivers good message.
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